$300 is a magic number for consumer electronics.

I think, at least in North America, $300 is magic number in consumer uptake of electronic devices.
I'm certain there must be a financial term for this concept.
Anyway, it seems that once things fall under the $300 mark, they seem to explode in popularity.
For example, two years ago, 20+" monitors of any type were still somewhat of a luxury item.
Then, when 20" widescreen LCDs started dipping below $300, then everyone had one (it seems like Dell might have really worked to drive the price down).
Around the beginning of this year, 22"s started dipping under that same point, and became a lot more attractive.
But also, look at the console war. I think it's clear that I'm a Wii fan (I think I will need to write some posts about that later). However, I think if it was $400, or the PS3 was $300, it wouldn't have been a such a good seller. I think it was in a separate price bracket, for most people, at least mentally. Because it was in this new bracket, it had a much wider customer base. The $250 pricetag was a damn good move.